DPC vs. Traditional Care
Direct Primary Care (DPC) is a membership-based healthcare model that removes insurance from the primary care equation, allowing for a direct relationship between you and your physician. Unlike traditional insurance-based care, which often prioritizes billing codes and high patient volumes, DPC focuses on accessibility, transparency, and unhurried visits through a flat monthly fee.
The DPC Difference
Direct Primary Care
Traditional Primary Care
Visit Length
Visit Length
30–60 minutes per encounter, allowing for deep discussion and thorough examination.
Typically 7–15 minutes, often feeling rushed to meet high daily volume requirements.
Access to Doctor
Access to Doctor
Direct communication via phone, email, or portal—often avoiding unnecessary office visits.
Communication primarily goes through multiple triage layers, usually requiring an office visit for any concern.
Availability
Availability
Same-day or next-day appointments are standard for urgent needs.
Wait times for appointments can range from several days to weeks.
Cost Transparency
Cost Transparency
Flat monthly membership. No copays, no hidden fees, and highly discounted wholesale labs.
Dependent on insurance complex billing. Copays, deductibles, and surprise facility fees are common.
Focus on Prevention
Focus on Prevention
Proactive metabolic health monitoring and personalized wellness plans to prevent illness.
Reactive care model often centered on managing existing symptoms rather than long-term prevention.
Direct Billing vs. Insurance
LandmarkMD operates on a transparent flat monthly membership model. This covers all your primary care visits with no copays, no deductibles, and no surprise medical bills. We do not bill health insurance for our services, allowing for a simplified relationship focused on your health rather than administrative codes.
In contrast, traditional primary care bills each individual visit through your insurance provider. This often leads to unpredictable out-of-pocket costs, including facility fees and varying copays that are only determined after the visit has concluded.
What insurance is still used for
We still recommend maintaining a major medical insurance plan. Your insurance is still utilized for healthcare needs outside of our clinic, such as specialist consultations, hospitalizations, major diagnostic imaging, surgery, and prescription medications.
Ideal For
Who May Prefer Direct Primary Care
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Families wanting longer, unhurried visits with their doctor
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Adults focused on prevention and long-term metabolic health
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People frustrated by rushed visits and hidden facility fees
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Individuals seeking direct access and transparent costs